As a Couples Travel Concierge, I’m often asked about travel trends. There are definitely some trends for travel in 2016. Some trends are about the type of travel and some are about destinations. Let’s take a look at some of the top 2016 travel trends.
Multigenerational Travel –
This is a rapidly growing trend in travel. Because families are now spread out all over the map, it is more and more common for families to “meet” or “go” somewhere. Destination Weddings continue to be a huge trend. Since many times family has to travel to a destination for a wedding, many couples are deciding to make it a fun, all-inclusive experience for their guests. Many couples also use it as a way to help “limit” the guest list, or as a perfect option for a second marriage. Family reunions or Lifetime Milestone travel is also on the rise. Many families are meeting on the high seas or at a resort for that reunion. Many couples are celebrating milestone anniversaries while traveling with friends and family to a bucket list destination.
Honeymoon with friends / Friendmoons
No, I’m not kidding! We are seeing a trend of more than just the newlyweds traveling on their honeymoon. Some couples want to share the most important “week” of their life with some of their closest friends. While we aren’t seeing big groups, we are seeing between 1 and 3 couples traveling with the honeymoon couple on some of these honeymoons with friends. Don’t worry, there are still plenty of ways to make this very special for the newlyweds and insure they have just the right amount of privacy on their honeymoon.
River Cruises –
Yes, you’ve heard it in years past, and you will hear it for some time to come. The rivers are growing! Okay, not the actual rivers, but accessibility to those rivers. We are seeing new ships every year, and exciting new programs from many of the river cruise lines. River cruises are destination immersion at its finest! You can cruise a river just about anywhere you want to go! There are river cruises for just about everyone! Gone are the days that river cruising attracted a mostly “mature” audience. River cruise lines now attract a wide demographic of guests. Disney has partnered with AMA Waterways to offer family friendly Disney sailings; this is a new way to travel for families. Younger active adults are not left out of the options either. Depending on the itinerary there are many activities in the destinations for the active traveler. Of course there are also theme cruises such as chocolate (yes!), wine tasting, Christmas Markets, and more.
Cruises –
Believe it or not, cruising is still a largely untapped market! A recent article suggested less than 20% of the US Population has actually taken a cruise. A recent survey on Trip Advisor indicated 1 in 5 global travelers plan to take their first cruise in the next 12 months. Cruises are becoming a very popular option for solo travelers, even with the solo supplement often charged. Cruises by nature are a very social way to travel, and very comfortable for the solo traveler. Cruises are also very popular for group travel, multigenerational travel, family travel, wedding groups, friends, and the newest trend – honeymoon groups
Experiential Travel
More and more, travelers are starting to want more experiential travel, and they are willing to pay for it. I don’t mean a “spend all you have” vacation; I mean a vacation that is full of experiences. You know one of my favorite sayings is “Price is what you pay, Value is what you get”. That is becoming more and more the mantra for travel. There are many ways to include experience in your travels. If you are cruising, consider smaller ships or longer itineraries that allow for longer time in ports. You may want to consider a cultural experience in a port of call. For example, in some ports you can arrange to visit local schools and help with the children for a day, or visit a local animal shelter and help with the animals. There is also a new cruise line that specializes in impact travel to provide cultural experiences. You can also consider those options with destination vacations. For example, Sandals offers the option of visiting a local community center and interacting with the children for an afternoon. I did this last September and it was truly an amazing experience.
Cuba –
As the US and Cuba continue to repair their relationship, travel restrictions have been eased and may eventually be completely lifted. It has been 60 years since Americans have been able to travel to Cuba, and it has quickly become a hot spot for US Tourists. While travel to Cuba is significantly easier than it has been in the past, it is not a free for all! General tourism is still illegal under US Law. However, there are 12 broad categories of travel activities that are now allowed. The most common tourism categories are people to people and humanitarian. Both escorted touring and cruising have embraced this and have travel options available. Carnival Corporation has introduced a new brand – Fathom Cruises; in Cuba, you’ll participate in an ongoing cultural exchange program that gives you the opportunity to interact with the Cuban people, one on one.
Which trend is your favorite? I’d love to hear your feedback and ideas!
Happy Travels
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Kelley